Florence, 1700, a soundtrack composed of countless violins cared for by a unique master formula. Oldwood is the prestigious brand in the world of music that manufactures with this historical formula high quality products for the restoration and care of instruments.

Recognized among expert luthiers, Oldwood wanted to work on its brand to bring it up to the quality and origin of its product, as well as to open it up to a new generation of luthiers and a new market.

The balance between a classic and current brand, highlighting the trajectory and promoting the future. A work that began with the brand and culminated in the packaging. An authentic brand that overcomes generational and market barriers, to continue connecting with the most authentic luthiers.