Barreiro Group
Information about Barreiro Group
CHALLENGE
Recambios Barreiro, a benchmark in the sale and distribution of spare parts for industrial vehicles in the Iberian Peninsula, began its journey in 1947.
Today, the third generation of this Galician-founded company is undertaking an expansion into new markets across the country, consolidating its leadership.
SOLUTION
Baud partnered with Recambios Barreiro, now Grupo Barreiro, on this project aimed at strengthening its market position, making its innovation-driven vision tangible and driving its transformation. A change that begins with the evolution of its corporate narrative and culminates in the conceptualization and implementation of retail solutions for its branches.
Connect with the insights of an industrial BtB client through the message. Convey confidence, expertise and knowledge with every word.
A solid and concise identity to support the consolidation and expansion of Grupo Barreiro.
We designed the concept of the Barreiro Group point of sale and planned its implementation in the 17 branches in Spain and Portugal.
