Air Rail
Air Rail is a company specialized in the import of airport, railway, port and industrial machinery, which after 27 years facing new challenges and overcoming them, transforms its brand to consolidate itself as a large international full-service company with a multi-sector approach to business.
When you believe in what you do
The real added value of Air Rail's services is its team. A truth on which to build a committed and expert brand that offers comprehensive services, being able to provide concrete and effective solutions to each project.
That's how it is and that's how the brand speaks. From the efficiency and the solution, putting the customer at the center.
A renewed brand that transmits this capacity to adapt, without neglecting the expertise of years in the market, faithful to the reality of what they are today and what they can be.
The balance between strength and flexibility
A company that transforms itself according to the specific needs of each client, credible and leading, needed a new identity capable of projecting this.
A wordmark of solid typography that refers to its industrial sector with slight modulations to represent the human character, is accompanied by a symbol that evolved to convey a renewed strategy, showing flexibility that around a focus, provides the ability to address from the smallest to the largest projects.
In its chromatic palette and photographic style, Air Rail's leadership and confidence are represented, as well as its warmth, closeness and adaptability. Always in balance.
A leading brand, always looking to the future
The development of all its brand communication and corporate site conveys the idea of a homogeneous and consolidated brand, capable of dimensioning its reality, strengthening the company from within and projecting a strong image to the outside.