sweeper group

From providing spare parts for vehicles to providing solutions for the business

  • Brand Definition
  • Consulting
  • Spaces & Experience

CHALLENGE

Recambios Barreiro, a benchmark in the marketing and distribution of spare parts for industrial vehicles in the Iberian Peninsula, began its journey in 1947.
Today, the third generation of this company of Galician origin faces an expansion process that covers new markets throughout the country, consolidating its leadership.

SOLUTION

Baud accompanied Recambios Barreiro, today Grupo Barreiro, in this project aimed at strengthening its position in the market, making its innovation-oriented vision tangible and promoting its transformation. A change that begins with the evolution of business discourse, and culminates with the conceptualization and implementation of retail solutions for its branches.

Connect with the insights of an industrial BtB client through the message. Transfer confidence, expertise and knowledge with every word

The visual Key that originates from the symbol represents a brand in constant motion. Always with your clients

A solid and concise identity to support the consolidation and expansion of Grupo Barreiro

We designed the concept of the Grupo Barreiro point of sale and planned its implementation in the 17 branches of Spain and Portugal