BAUD

Uondi

Chic can be different

FRESHNESS AND FUN

  • Brand Definition
  • Consulting
  • Product Definition
  • Research

Uondi is a fresh brand created with the intention of renewing the lingerie and swimwear retail sector.

Careful designs, accessible prices and locations with high traffic make Uondi a close and current brand.

Simplicity with character

NAMING AND WORDMARK

A fancy name that evokes wonderful moments and experiences, represented by youthful and feminine type finishes.

A JOB MADE TO MEASURE

A JOB MADE TO MEASURE

From the logo we create a unique and differentiated identity for Uondi, traits of a youthful character that will be incorporated later in each of the points of contact.

Female Colors

MAKEUP AND CAKES

A range of pastel colors specially combined to convey the warmth and freshness of the brand.

Warmth

AT EVERY POINT OF CONTACT

A differentiating illustrative style

A CHANGE IN THE SECTOR

ILLUSTRATIONS AS A FORM OF EXPRESSION

From the logo we create a unique and differentiated identity for Uondi, an illustrative style with a youthful character that will later be incorporated in each of the contact points.

Applying the style

SOFT SHAPES, CLEAN TYPOGRAPHY, CALM COLORS

Uondi is aimed at a current audience, very connected and with a purchasing decision marked by trends that it follows uneasily every day. Its colors give it femininity, its youthful forms and the layouts simplicity.

Packaging

FLEXIBLE PACKAGING

Prepared for a wide range of private label products

Uondi is a single and own brand distributor. This makes your products a key asset of your business model.

At Baud we worked on an architecture system for product ranges and a modular packaging design. A work 100% in line with the brand that provides versatility and ease when creating new product lines that provide flexibility to your business model.